Business Expansion

3 Markets Explored in 2.5 Months with 20% Increase in Unique Enquiries

Post the Joint Venture the Company wants to revamp its Brand Image and simultaneously explore all target markets i.e. Domestic, Exports and PSU’s.

Industry

MTC Group

Year

2018

CHALLENGES.

1

Limited Online Presence

2

Minimal Brand Awareness

3

Unexplored PSU Market

4

Unexplored Export Market

5

No Sales Process

APPROACH.

AcVe team, after research and analytics divided target market in 3 segments.

1

Digital Activities:
  • Corporate Video
  • Revamped Marketing Collaterals
  • Revamped Website from Global Perspective
  • Intense Digital Marketing Efforts
  • Cloud Based CRM

2

Domestic Market: Team AcVe collated database of potential and existing customers. AcVe Team has started tapping them with different channels of communication i.e. Intro Calls, Email Marketing, Social Media etc.

3

PSU Tender: Identifying PSU Tender and filing as per client’s eligibility.

4

Exports: Analysed top importing countries and companies of company’s products. AcVe has collated database and initiated communicating with them.

AcVe has completed above activities in 2.5 months and generating and closing enquires for Company on a regular basis.